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New England Society
of Association Executives

6 Boston Road, Suite 201
Chelmsford, MA 01824
(978) 250-9847
(978) 250-1117 Fax
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2006 Annual Meeting Schedule

NESAE 2006 Annual Meeting: One day that covers the issues you face in one day
The 2006 NESAE Annual Meeting covers a myriad of topics that affect you everyday. From increasing attendance at your events to protecting your members' interests in government forums, the NESAE Annual Meeting will provide strategies and solutions that you will use immediately. Once again, we are offering several breakout sessions to maximize the topics covered. Encourage your colleagues and staff to attend so you can take full advantage of the information presented. register online today!

The Day At A Glance
8:00 – 9:00 Network with your colleagues over breakfast and visit with the Exhibitors
9:00 – 10:30 Growing Your Revenue Streams: Current Trends
C. Wayne Mitchell, President, ProdComm
Participants will learn about the current trends impacting revenue streams; new sources of income for Associations; partnerships and collaborations; the risks and rewards!
10:30 – 11:00 Break
11:00 – 12:30 Breakout Sessions
Choose the session that interests you, send your colleague to the other, and compare notes.
Effective Strategies for Protecting Your Member's Legislative Interests
Seasoned lobbyists will explain how the legislative process works and grassroots professionals will provide detailed examples of what really makes a difference on the Hill. Learn how in-house government relations staff work with members to foster successful legislative programs. Discover what you should and should not do to get your issue moving in the right direction.

Michelle McGee, Lobbyist, Kearney, Donovan & McGee, P.C.
Diana O'Donoghue, Government Relations Director, New England Convenience Store Association
Dave Newman, The Strategy Group, State House Representative

Increasing Attendance at Your Events
Paticipants will learn valuable techniques that will increase event attendance including:

  • Knowing your goal;
  • how to develop a program that is effective, relevant, creative and fresh: how to present the product (program);
  • the "No Dogs on My Stage" rule;
  • the importance of research and data collection.
C. Wayne Mitchell, President, ProdComm

12:30 – 1:45 Lunch with your Colleagues
1:45 – 3:00 Breakout Sessions
Hotel Negotiation from Both Sides of the Table
Successful planners need to understand the marketplace from both sides - their meeting requirements and the ever-changing hotel business. With experience and knowledge, contracts can be crafted to best serve the interests of the Association taking into account attrition, growth flexibility, online discount alternatives, Internet reservation services and concession options. Learn how to work with your hotel contacts and get the most from negotiations.
John Bailey, CMP, Director National Accounts, Marriott, An Association Representative

Communication in a Crisis: Tales from the Media
How do you prepare for a crisis and what will you do when a crisis occurs? This presentation will guide you through the process of dealing with the media, preparing for interviews and what you should and should not do when crisis strikes.
Lorraine Carli, Assistant Vice President-Communications
National Fire Protection Association

CAE/CMP
The mark of distinction in the association/meetings/management community is the CAE (Certified Association Executive) or the CMP (Certified Meeting Professional) designation.  By attending this conference, you will earn 1 CAE / CMP credit point per hour (for a total of 5) toward certification or recertification. 

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